Mike Watson is the Sales & Brand Manager for Olivarez Honey Bees, Inc. "Chico Honey Company" - in Orland California.
Prior to taking the "sweet" leap into the honey business in 2018, Mike had a 13-year career as an Account Sales Manager in the beverage world. Through that time, he acquired knowledge of retail accounts and the ever-changing world of products and packaging. Understanding these changes, he saw the opportunity to take a product as delicious and beneficial as honey and provide it in a much easier package for consumers to use. This led to Chico Honey Company being the first company to offer their Pure and Raw honey to the market in the Inverted Standcap Pouch. When he isn't working hard with the Olivarez Honey Bee team to bring another product to market, he enjoys traveling with his wife Jessica and friends; while also appreciating the simple things as game nights with friends and family at home. He is currently working on additional honey packaging and launching their local Kona honey in Hawaii retail locations. He can be contacted at email@example.com.
- The Economics of Flexible Packaging
- Tuesday, February 11 • 2:00 PM - 2:45 PM